Make it memorable. Make it matter.

Growing up in a big Irish family, I’ve been telling stories, cracking jokes, and captivating audiences for as long as I can remember. Now, I channel that same energy into my passion for brand, marketing, and personal branding—speaking to audiences of all sizes across the country.

My goal? To engage, inspire, and leave every audience with practical, actionable steps they can put to work long after the event ends. Every session is fully customized to your organization, your goals, and—most importantly—your people.

From keynotes and panels to tailored workshops or 1-on-1 sessions, let’s make it memorable, meaningful, and, dare I say, magical.

Ready to work together? Let’s connect and create something great ✨

  • With three rebrands and several M&As under my belt, I’ve seen firsthand what it takes to build impactful B2B brands that stand out in a competitive market. I love sharing strategies that combine creativity with effectiveness—helping teams elevate their brand presence, connect authentically, and drive real growth. Whether you’re starting fresh or scaling up, I’ll leave you with actionable steps you can put into motion immediately.

  • torytelling is at the heart of everything I do. I believe that even in B2B, it’s the human connection that makes a brand memorable. In this session, I explore how to craft narratives that resonate and use social media to amplify those stories. I’ll share practical tips to help you engage your audience, strengthen relationships, and ensure your message gets heard in a noisy digital world.

  • We’re entering an exciting new era of social selling, where the lines between personal influence and corporate branding are more blurred than ever. In this session, I’ll explore how companies can tap into their own thought leadership benches—especially their employees and key opinion leaders (KOLs)—to elevate and rethink their social selling strategies. By empowering employees to share authentic insights and fostering relationships with KOLs, brands can build trust, increase reach, and drive deeper engagement. I’ll share practical steps on how to leverage these relationships to create a more human-centered, impactful social selling approach that resonates in today’s digital-first world.

  • Coming from a science background and moving into business leadership, I understand the challenges of navigating transitions and building a personal brand. I’ve built my personal brand by embracing both sides of my experience—STEM expertise and creative business thinking—and I love helping others do the same. In this session, I’ll share strategies for positioning yourself, communicating your value, and thriving in a crowded digital space by applying data and creatvity.

  • As a woman who’s grown her career in STEM-focused industries, I know the challenges—and opportunities—that come with breaking barriers. I’m passionate about helping women advance their careers, own their value, and build strong networks that elevate both their professional trajectory and personal worth. This session combines real stories, practical advice, and tools to empower women to thrive in their careers.

How creativity drives business results

I had the pleasure of joining the IAA Global B2B Brand Summit 2023 alongside leaders from Salesforce and Deloitte to explore what makes B2B marketing truly effective. It was exciting to share the journey of reimagining a 100-year legacy brand like GE HealthCare—where we’re balancing innovation and purpose to deliver real impact.

From fostering an entrepreneurial spirit to keeping customers at the heart of everything we do, we’re focused on building a future-ready brand that delivers results. Connecting with leaders who are driving transformation and redefining success in the B2B space was both energizing and inspiring.

Reimagining your brand and strategy

I had the opportunity to join the Twogether Tech Marketing podcast at the ANA Masters of B2B Marketing conference to talk about the exciting journey of leading a brand through a spin-off. Reimagining GE HealthCare—a 100-year legacy brand—as a standalone company has been a masterclass in transformation.

From embracing change to fostering a culture of innovation, I shared how we’ve been building momentum by staying true to our purpose: serving people, patients, and customers while delivering real impact. It was a great conversation about the opportunities (and challenges!) that come with writing the next chapter of an iconic brand.